You want to make your fans feel like stars – recognize and reward them publicly for their loyalty.

Your song lyrics are guaranteed to be accurate. Don’t let your fans sing along incorrectly! If you wrote the words, then you know them

Anyways, what does this have to do with mailing lists? Well, both sports have their own moves and rules. In the rush of everyone in my city being so darn happy, I’m going to compare different mailing list “moves” to both sports.

So, your friend wants to set up automated Direct Messages on their Twitter account. Do us all a favour and show them this article – after you finish face-palming, of course.

Are free digital downloads still a relevant way to create fans? You know what I’m talking about: the “sign up for our email list and receive a free track;” a track that’s also available in the iTunes Store.

After all, it’s a lot less effort to keep a happy relationship (once again, friendship or otherwise) strong, than going to online every single day for a no-commitment hookup, and then having to repeat the process, and it’s probably a lot more fun and satisfying that way.