Magnificent
Executive Assistance
what if you could *have* it all without *doing* it all?
Hey Sunshine,
Are you a musician struggling to do it all?
Do you feel overwhelmed by the business side of your career, and know your art is suffering because of it?
Let’s look at your typical day…
(basically, running around like a chicken on cocaine)
Paperwork piling up on your desk, causing you to lose track of deadlines (and paycheques)!
Working long hours, alone, struggling to be your own accountability partner.
Knowing there are so many opportunities out there, but don’t have the time or energy to go looking and applying for them all!
WHAT IF YOU HAD SOMEONE BY YOUR SIDE WHO…
Believed in you as much as you believe in yourself (if not more)?
Filled out the tedious paperwork and applications on your behalf, so that all you have to do is sign?
Had the creative experience to understand you, but preferred working on the business stuff?
Is constantly looking for opportunities to get you paid?
Wake up and smell the coffee darling, because your music career dreams are about to exist in your waking life…
HI, I’M CLARENCE!
You know how you’re a born leader? Well, I’m a born helper.
I started in the music world as a singer-songwriter, but quickly discovered that I feel so much more fulfilled working behind the scenes.
With me by your side, you will go from feeling like a hot mess, chasing millions of ideas, to a true creative professional, with a schedule, strategy, targeted goals to hit and money coming in to boot.
HERE ARE THE KIND OF THINGS
WE CAN TAKE OFF YOUR TO-DO LIST:
Business Paperwork
including aiding in the registration of copyrights, trademarks, industry memberships….
Social Media Management
Whether you need ideas for content creation, or someone to research hashtags and strategy…
Outreach and Pitches
including physical publications, blogs, podcasts, radio, YouTube channels, influencers, collaborators and sponsors…
Fan Club Moderation
such as Facebook groups, livestreams and subReddits…
Grant Applications
finding and filing them out on your behalf…
Canadian Merch Management
particularly useful if you are based in outside of Canada but have a large fanbase here…
Strategy and Goal Setting
timeline building, weekly to-do lists, and checking in with team members…
Tax Filing*
get the most out of your tax return while not dealing with the paperwork…
*Canadian artists only.
HERE’S HOW:
Phone and texting access to me.
A weekly accountability check-in call.
Me constantly being on the look out for potential opportunities that will get you closer to your goals.
What my lovely artists are saying.
“It is a joy to work with Pop of [Colur]’s Clarence Charron. Clarence is a wonderful listener and advisor who offers fresh, insightful perspectives while producing clean, professional design. Clarence patiently nudges projects forward, moving them away from creative chaos to confident completion. He brings a sense of relief and hope to what once felt impossibly overwhelming.”
— Cathy B, songwriter and playwright
Would an executive assistant be helpful to my music career?
NO, if…
You consider your music more of a hobby than a career path.
You’re still in the micromanaging phase of artistry and can’t trust anyone else.
You’re signed into a deal that doesn’t let you have control over your own career.
You’re not open to new, unconventional ideas.
YES, if…
You’re a professional musician struggling to get everything done on your own.
You need someone who will actively listen to you talk about your creative ideas, and also has more music business experience than your boyfriend/mom/barista.
You understand that you are an entrepreneur as much as you are an artist, and that both excites and scares you.
You’re ready to have it all - a fulfilling artistic career, a steady income, work-life balance a loyal fanbase, a team that understands you, and some semblance of sanity.
FAQ
Are you a virtual assistant?
Not quite.
Unless you spend a lot of time and effort training them, “traditional” virtual assistants are best equipped for monotonous, impersonal tasks. If they don’t work in the music business, they won’t be able to do anything proactive.
Why not just hit the ground running with someone who already works in this industry, has contacts, and understands you right away?
Are you a manager?
Not quite.
Whereas a manager traditionally makes 15% of whatever you make, and maintains a sunset clause where they can keep taking a cut years after you two stop working together, what we’re doing has a monthly fixed fee, and a clean break if we part ways.
Where are you based?
I live in Ottawa, the capital of Canada, and live on Eastern Standard Time.
However, thanks for the wonders of the internet, I can work with you no matter where you are in the world, as long as your country has English as an official language.
I already have a team, can we still work together?
Every agreement is different, so this would be best discussed on a call.
If you have a record label or publishing contract, make sure you have ownership of your name and likeness, masters, and social media accounts.
Do you offer refunds?
Due to the live, collaborative nature and 100% tailored-to-you experience you get in this program, we do not offer refunds. This is why the application process is so thorough, to make sure you will be able to get the most out of this partnership
What industry experts are saying.
“Clarence is like a bright shining light in the sea of misinformation we know as the music business. I’ve had a chance to collaborate with him on several occasions, be a guest on his awesome late-night show, and working on resources for musicians. His passion for helping guide indie musicians is only outweighed by his persistence and creativity.”
— Leonard Patterson, Indie Band Coach
