What You’ll Learn:
- How email lists are your best strategy to build a lasting and loyal fanbase, even in the age of social media.
- How to write emails to your fans even when you have nothing newsworthy going on.
- How to find time in your busy life to come up ideas for, and write high quality emails to your fans without it ever feeling like yet another chore.
- How to segment your fans in different ways to achieve higher campaign success rates.
- How to use reports and analytics to your advantage.
- How not to get flagged as SPAM and be penalized by email service providers.
- How to make fans feel special and valued.