Work - Pop of Colour
Creative marketing agency that specializes in music.
music business, music industry, music marketing, music blog, music publicist, creative marketing agency,
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Social Media Audit
Do you have your online presence up and running, but need help on how to make it more “you” in order to resonate with your ideal audience?
Our social media audit is an in-depth report that combs through your professional profiles and lets you know where you can improve, as well as your strengths, and a page of content ideas that fit your current brand.
Brand Style Guide
Our Brand Style Guide is just that – a guide book to everything that is who you are as an artist at this stage in your journey. We work with you organize your entire artist persona, as well as audio and visual element colour scheme, tone of voice, vocabulary, etc… In order to stay consistent across platforms and people representing you.
Marketing Strategy
Do you need a little help solidifying who you are,
what you stand for, and how to express it to the world in a way that attracts loyal (and paying) fans?
We will not only create a tailor-made marketing strategy in line with your goals of artistic success, but can also be kept on your creative team to help implement them, be your accountability partner, and tweak along the way as you grow.
Grant Writing
Do you need funding to complete your next big creative project?
Book a call with our talented in-house grant writer and discuss your needs. Chris will then research all the arts organizations and nonprofit programs where you stand the best chance at receiving financial help to bring your vision to life.
Need Something Customized?
No two artists or their career paths are the same. If you know where Pop of Colour fits in your marketing plan, reach out and we’ll talk.
Current Projects
  • Strategizing the release of Willow Sound Record‘s Chantal Hackett‘s new pop single!
  • Planning the speaking tour for author and life coach D Grant Smith’s upcoming book Be Solid: How To Go Through Hell and Come Out Whole!
  • Strategizing the release ofToronto Raptors themed single by Afrobeat-Motivational rapper Wise!
  • Building the marketing funnel for a Witch School!
Notable Past Projects
  • Aided in the writing of Pop Artist and Entrepreneur Chantal Hackett‘s application for the Ottawa Board of Trade’s 40 Under 40 Awards. We are proud to announce that she has been selected as a recipient.
  • Strategizing the release of Top 10 Folk artist Brooksie Wells’ album, In My Pocket.
  • Late Night Show sponsored by DAVIDS TEA, Schubb Capos, and Eastman Guitars and Mandolins.
  • Spoke on Social Media Marketing panel as part of the Megaphono Music Conference.