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artists fan clubs
Creative marketing agency that specializes in music.
music business, music industry, music marketing, music blog, music publicist, creative marketing agency,
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Enterprise Gamification is when a company takes its customer loyalty program and adds some fun, interactive elements in an effort to reward repeat business from new customers, and keep even their regulars on their toes. The Enterprise Gamification theory is a clear solution to revitalizing...

One of my latest fascinations has been this concept called “Enterprise Gamification” - particularly, the idea of how fan loyalty can be strengthened by integrating one’s brand into the everyday lives of customers by harnessing the natural competitive streak and value of social status in...